Frequently Asked Questions

General

What is SoKap?

We’re a platform that helps people with big ideas get funded, build markets and sell products and services.

Why does SoKap exist?

We built the site to help people that needed funding get projects done with no creative compromise. We’re a market driven site, and the market never lies.

Who can use SoKap?

SoKap is a network that connects the best marketers and influencers to the best creative projects. Anyone who is creative, social, and likes to talk about cool media can use SoKap.

Who can list on SoKap?

Currently SoKap is open to anyone who demonstrates they can produce work within the publishing, film and music communities and/or anyone who has already finished projects or product that want to sell and share with their fans.

How do I list on SoKap?

All you need to do is go to ‘Start a BIG Idea’ and fill in the registration. Once we get your information we will contact you to personally discuss your project.

Does SoKap take a percentage of ownership or intellectual property of listings created through SoKap?

No, we do not take ownership in projects.

What is the difference between SoKap and crowd-sourced financial/funding websites?

SoKap allows you to provide your fans and influencers financial rewards by helping you fund your project or sell your products. We believe crowd sourcing and crowd funding should provide emotional and financial benefits to all parties involved in making a project happen.

What is meant by ‘building markets’?

Building markets is like having a bunch of sales reps in each city that help you sell your product. Only in this case you can have the rep do it from their own home. Basically building markets is finding the best people in each city that are going to be the best representative of your project.

What is a Referral Bonus?

A Referral Bonus is an affiliate fee earned by helping the project owner reach their funding goal by directing traffic to the project site.

What is a Primer?

A primer is a person or company that is going to help you ‘prime’ your pump and really get you moving. This might be a sponsor, agency, blogger, studio, distributor, broker, or anyone who you think is going to help you get there and spend some time and effort to do so. There is only 1 primer allowed per project.

How do I earn a Referral Bonus?

Your connections are tracked when you use the Project Share tools.  When people come to the site using your link their transactions are automatically linked to your account.  Your account will be credited with the Referral Bonus for those transactions. You must be logged in to do this and you must be ‘engaged’ in the project.

Listing a Project

How do I know if I’m eligible to list my project?

If you’re listing a project for funding you will need to demonstrate in your business summary that you can deliver the finished project within your budget. You will also be required to prove that you are the registered rights holder of the project you are undertaking.

If you’re selling listing finished goods you will need to provide proof that you are in fact the global rights holder or the assigned agent that has the right to promote the product for the global marketplace.

Who owns the rights to my project?

You do, unless you are the assigned agent i.e.: distributor, sales agent, record label, publisher, etc.

Who has access to my project business plan?

Only the internal staff of SoKap will have access to your project files. If we feel it is necessary to have a third-party review your plan to help us make an informed decision and recommendations we will contact you and ask for your permission.  We will inform you  who will be reviewing the documentation.

Will you sign an NDA for my project?

No.

What do I need to list a project?

To fund a project you need a project summary and a detailed budget that we can review for completeness.

If you are submitting finished projects for distribution and retail then you will need your digital assets as well as images and product descriptions of your product for sale.

How do I get my project listed on SoKap’s homepage rotation?

SoKap’s homepage rotation is reserved for projects and on-going programs that are in partnership with other media companies that have a vision in helping us get innovative projects made.

How do I get my project listed on SoKap’s blog?

If you’d like to tell us how you used SoKap and share your strategy with others we would be more than happy to publish you in the blog and provide links to your story on our Facebook, Twitter,  and LinkedIn feeds.

How do I get my project featured in the press?

We get asked by specific members of the press for interesting stories on an ongoing basis. We provide them with project summaries and let them make a decision as to whether or not they want to contact you directly. If you are looking for options to get your work publicized please get in touch as we do have options to assist you with this. Some of these options are ‘fee for service’ based.

How does SoKap’s platform ‘accelerate’ my idea?

Our tools are simple to use and offer creative people and marketers the ability to gather information, engage users, build marketing teams, retail finished product and track and distribute revenues all from your own dashboard, in a more timely manner.

How do I start raising funds? What do I need to raise funds?

Set up an account and follow the registration process. We'll contact you to discuss the details and if you've covered all your bases, then we'll turn on your project.

When can my funds be ‘released’?

If you are funding a project no funds will be ‘released’ to a project owner unless the project is successful in meeting its funding goal.  When the goal is met we will release the ‘goal’ amount and hold all amounts in excess of the ‘goal’ until the project is delivered.

For market ready products funds will be made available for release after the product has been delivered and received and after a hold period imposed by our credit card processors.

What if I don't meet my funding goal?

Then you’re project is over, and no one is charged for their pledges. If you sold finished goods during the funding period that revenue will be available to you at the end of the funding period.

Can I fundraise by selling my other finished goods in the store?

Yes you can! We encourage people who have a portfolio of work to engage the audience by having them see and purchase your existing work.

Can I fundraise by selling other people’s finished goods in the store?

Only if you have written permission or you are the master distributor of the product.

What happens if I don’t raise all my project funding but I’m selling stuff from my store front? Do people still get their goods?

Yes they do. All finished goods sold during the funding period are to be delivered at the time of order.  Referral bonuses are paid out and the funds are available to you at the end of the funding period.

When do the license commissions begin for me as an owner of a territory?

The license holder begins earning commissions the moment the project fundraising period has ended. This means license holders earn commissions during the production period.

What happens if I over fund my project during fundraising?

If you raise more money than your ‘goal’ that is fantastic.. Funds equal to the amount of your ‘goal’ will be available to you to fund your project.  The excess funds are held until you deliver the completed project.

Why do you hold-back the excess funds raised?

The project funding proposal was based on an achievable budget set by you.  We want you to stay focused on your project and not allow new found wealth to distract you from your project. You set the budget, we approved the budget. You deliver the project, we deliver the money.

Who can create project profiles?

The owner of the project. Only one person can manage each account and this is the same person that is responsible for the revenue in the account. Make sure you assign the right person to this task.

Can I change my project after I have started fundraising?

You can modify the media you have presented on your project page and you can provide updates as you go. You can also modify the price of your territory licenses as you go. What you cannot change is the amount of funding you seek to raise if you are in Fundraising mode.

Can I contact my supporters directly?

As a project owner you can contact your supporters directly.

How do I get feedback from contributors or fans about my project?

By providing your contact information on your project page your supporters can make direct contact with you.

How do I share my project?

At the top of the project page we provide a group of sharing tools that are easy to use for each project owner and engaged user to help spread the word via, email, Facebook, twitter and your own custom referral link for each project. They’re simple to use, and get the word out quickly.

Is there a cap on project life spans?

At this time we are limiting the fundraising period to a maximum of 100 days.

Market ready product land license areas listed in your store-front do not have a time limit for sales.

How do I know if my project/product is market ready?

If you have a finished product you are market ready. If your goods are digital then you're always ready.  If you need to manufacture the product we need to know that and you need to maintain some stock on-hand.  Through your dashboard you can record the number of items on-hand.

Can I just use Sokap as my store front?

Of course you can. If you don’t need to raise funds then just use it to build your community and sell your stuff.

Is there a monthly fee for just using the store?

No

How do I market my ideas through SoKap?

There are hundreds of ways to tackle engagement and the sales process but were a platform, not a marketing company. We do however, have workshops and partnerships with people and organizations that can assist you in helping get started if you require this service. You can also read our blog for case studies and learn from other people who are doing this and willing to share their experiences with you.

How do I find people to tell them about my page?

It is important that you have a marketing strategy for your project.  Your personal contact list should provide the initial launch of your campaign.  As the use of the SoKap platform grows you will have access to a growing community of engaged participants who are looking for opportunities.

In addition Sokap provides several tools in partnership with other companies on a user pay basis. These tools can help in all areas of market research, sentiment and conversation analysis, lead and influencer generation, and permission based marketing.

Funding An Idea

How do I support or fund a project?

Supporting a project is done by either pledging to fund a project that is in Fundraising mode, or by purchasing finished goods and services from the project owners Marketplace.

How can I ensure the credibility of a listing?

SoKap does due diligence on each project prior to accepting a listing. All project owners are interviewed and need to provide us with sufficient information before being listed.

How do I pay or pledge to a project?

We use an ‘all or nothing’ pledge based system that protects you from being charged for pre-order and license purchases during the fundraising phase.  Payment will only be required with the project reaches its funding goal. For that reason we accept credit cards only for transactions at this time. PayPal does not support a pledge based system at this time.

If you are backing a project and do not wish to use a credit card but would prefer to do a direct funds transfer, please contact us and we would be happy to assist you.

How do I track the progress of the projects I fund?

Go to ‘Your Account’ and select ‘My Engaged Projects’. There you can see what projects you follow for free and are engaged in financially.

What if a listing does not does not reach its full funding?

If you pledge to fund a project and the project does not meet its funding goals then the project is removed and you credit card is not charged. Your credit card is ONLY charged at the time a project meets its funding goal.

Can I cancel my pledge to a project during fundraising?

No

Can I ‘UN-ENGAGE’ from a project?

Sorry but our system does not allow you to disengage (as it is more properly known). Engaging in a project is a private action anyway and no one will know…promise.

Does my support of projects have to be geography specific?

No. Anyone from anywhere (with the exception of a few bad apple countries) can buy into your project.

Where do I see details of commissions that I have earned as an engaged user?

Go to ‘Your Account’ and select ‘My Engaged Projects’. There you can see details of projects you are engaged in as a contributor or supporter. There are easy to follow tools to monitor and move your funds from inside your account on this page.

Where do I see details of earnings as a project owner?

Go to ‘Your Account’ and select ‘Projects that I Own’.There you can see details of projects you manage or own and monitor the engagement, financial and retail process. There are easy to follow tools to monitor and move your funds from inside your account on this page.

What is the difference between a commission and referral bonus?

A commission is that share of income paid to a territory license holder from sales of finished goods from the marketplace. The amount of commission is set by the project owner.

A referral fee is paid to engaged users who has directly referred paying supporters to a project. You do not need to own a license to earn referral fees. The amount of referred fee is set by the project owner.

How do I withdraw funds I have earned?

Within ‘Your Account’ you can request a cash transfer.  

When can I withdraw my funds that I have earned?

Within “Your Account’ you will see two balances: 1) Cash Available and 2) Cash on Hold.  Cash Available can be transferred immediately.  Cash on Hold represents funds earned but held until the credit card hold period has expired or earnings that will be due to you for pledges not yet paid.

How do you send them to me?

The transfer can be made directly to your bank account or to your PayPal account.   

What do I receive for contributing to a project?

Most project owners will offer a number of alternative ways to support their project.  You will select the alternative you wish and the details will be clearly described to ensure complete transparency.

What happens after I fund a project?

If the project completes its funding and moves to production mode you will have to wait for the delivery of the finished project.  You will be notified by the project owner via the website when production is completed.

If you have purchased finished goods you will get the product immediately.  A digital product and this can be accessed via ‘My Digital Library’ inside your dashboard. If the product is a physical product the owner will ship it to you and is responsible for doing this at time of purchase.

How else can I contribute to a project?

The best way to contribute is to spread the word. If you want to help out in other ways we recommend you speak to the project owner specifically.  You can do this by empaling them directly from their contact email located at the bottom of their ‘Project Overview’ page. If you’d like to help spread the word about SoKap, please do as we’d be much obliged or send us a note on what you’d like to do. We’d love to hear from you.

Fees

What fees are charged by SoKap?

SoKap’s fee for fundraising is 5% of the amount raised.

SoKap’s fee for product sold on the marketplace is 10% of the selling price.

If a project owner needs significant help from us in setting up his project we may charge additional fees for these consulting services.

Most project owners will not require our help. All fees will be agreed to in advance.

Everyone gets a tour and a strategy meeting before we turn your project on.

What would the additional fees be for?

The additional charges will be for support we provide in the following areas - creating a pitch video script, setting up your storefront, encoding your digital assets, helping you put a valuation on your licenses, putting you in contact with traditional distributors.

We will agree upon the additional costs prior starting.

Is there a minimum selling price for my goods?

There is no minimum selling price for tangible goods.

We may impose a minimum selling price for digital goods.  Since we do not charge for bandwidth we require you to sell your goods at a price that ensures we cover this cost.

Are all fees subject to geographic limitations (i.e. more fees in one location as opposed to another)?

No.

Is there a monthly charge for the marketplace?

No.

Education

You mentioned workshops. What are these these and how can I attend one?

Our workshops are presented in part by some other great organizations.  If you see one listed you can simply buy your event ticket from their website or ticketing agent.

Can I host a workshop in my city?

Yes! Please contact us to discuss arrangements. We’d be happy to come and teach people about SoKap and its partner companies.

Can I share the copy I bought from the site with other people?

That’s completely up to the project owner and we suggest that in the interest of fair play that you look to see what they put in their own terms listed on their page.

Technical

How big of a file can I upload to my storefront?

Right now you can upload up to 2Gb through the uploader that we provide. You can upload as many files as you like but no one file can exceed 2Gb.

What if my file is bigger than 2Gb?

If your files are larger than this you can send us a drive or provide us FTP access to pull down your files and we can then ingest larger files into your store set up.

This is one of those fee for service areas we talked about earlier.

Can I upload other people’s media and put it in my store?

Only if you have written permission or you are the master distributor of the product.

My sample songs are not uploading to my store wall. How come?

It could be one of two reasons.

The sample files need to less than 10Mb

The sample files must be .mp3 files.

Are there any DRM or copy protection applications applied to the files that I upload?

No. If you want DRM for your product we can point you to a handful of providers that we like and you can apply the protection prior to uploading the file to your store.

How do I create a multi platform (theatrical, streaming, HD download, and mobile) screening file on SoKap?

This is a pay for service.  You send us your hard drive, with your best master on the drive, in the most uncompressed format you have. We load it into our encoder provide you with 4 files that you can use on the site as well as off the site.

The files that you receive can delivered via your own storefront…even the theatrical screening. If you’d like to see a demo please contact us and we’d be happy to arrange this.

Starting a Project

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